Regional Manager - Stores in Köln bei Dyson

Dyson is a global technology enterprise. We solve the problems others choose to ignore, with surprising new inventions that defy convention and simply work better. We’re growing fast and our ambition is huge – more categories, more locations and more people.

At Dyson, we sell by demonstrating. Through our growing network of Dyson Demo Stores and retail spaces, we simply explain how our technology works, and why it’s better.

About the role

As Regional Manager you are responsible to develop and grow the direct retail business of Dyson Germany, find AAA+ locations according to the business strategy and to implement the store openings and team development. Moreover, you are responsible of the delivery of the consumer experience excellence in the direct business of the Dyson portfolio at front line level in Germany in order to generate the relevant sell out achievement.

• Sell through based planning mindset: sellout planning and achievement being #1 step!

• Responsible for project management and new product development rollouts from customer requirement to finished execution, ensure quality of deliverables, within time and cost

• Market and competition analysis and establish and conclude on the basis of company objectives and creating of joint business plans

• Good knowledge about German cities & visit stores to ensure best practice and monitor competitors in store activities

• Communication and control of the direct retail business and ensure premium and brand compliant presentation

• Create synergy with extended team members, dotted line reports as well as gather resources from other departments (Marketing, Operations, PR, …) to deliver on goals

• Build close relationships with the direct team, including store staff members to improve processes, efficiency and quality of output

• Management and control of external agencies resources

• Develop activation methods: how to engage best with consumers, what works at events and in store for consumers to experience and understand our products

• Plan, execute and measure the results, calculate the ROI and share reports / learnings / best practices worldwide

• Be expert in POS & activation processes: be a source of information, inspiration and point of reference for team when evaluating opportunities, ideas and plans of action

Lead a high performing and effective team

• Promote all the aspects of the brand to the Store Managers and staff with enthusiasm and positivity

• Supervise and guide your team towards maximum performance

• Set stretching and measurable targets and inspire commitment from the team to achieve those goals. Provide continuous constructive feedback through regular performance reviews

• Deploy performance management approaches that improve outputs and ensures that the team member feels supported throughout. Addressing the high performers and underperformers in your team appropriately.

• Create a positive work environment that is rewarding and enjoyable. Sharing achievements and celebrating success.

• Lead career development to maximise potential leading to the promotion of internal talent.

• Engage and pro-actively support with other duties as required whilst adopting Dyson behaviours and maintaining the German Retail Sales Identity.

About you

• Strong affinity to technology & beauty or high end fashion industry

• Working knowledge of 2 languages: German and English

• An organised, engaged, creative, quick thinking and alert person with the potential to generate and stimulate ideas and opportunities

• Strong project management and planning skills

• Exceptional team player with credibility and integrity to earn peer, senior management and cross-functional team confidence quickly, who is flexible and willing to go beyond job description

• A great passion for brand building and retail go to market planning

• Excellent communication skills (written and oral)

• Proven ability to juggle a large workload, set appropriate priorities and someone who is focused on delivering to plan

• Customer & consumer focus

• Understands to manage changes in requirements with flexibility whilst relentlessly pushing for brand targets. Excels in crisis

• High travel-readiness

• Manage budgets, timeline and costs within agreed projects

• Practical experience in planning, implementation and tracking of sell out generation activities, enabl