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Serves as the designated spokesperson for a department, division, agency, or program;
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Responds to media inquiries, advises staff on media responses, and contacts press for various events and conferences;
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Develops and implements communication strategies designed to keep the public informed, explain policy, and promote the facilities, programs, services, and events occurring within a department, division, or agency;
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Designs various marketing pieces such as logos, fliers, brochures, print ads, post cards, pamphlets, and programs to be used for educational, informational, or other purposes;
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Develops the expanded use of social media channels to disseminate information and cultivate public relations; measures performance of channels to determine success and inform efforts;
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Coordinates and plans the development of informational and educational materials such as news releases, bulletins, newsletters, and brochures for the public and news media;
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Prepares speeches, correspondence, acknowledgements, and oral presentations to be delivered by City directors, administrators, and/or officials;
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Coordinates the response to public document requests and provides recommendations for vital correspondence/communications;
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Serves as an advisor on public relations issues and policy development on such topics as media contact, public notifications, response to community concerns, solicitation of public input, and talking points;
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Coordinates the preparation and distribution of various publications to include budgeting, specification bidding, layout and design, article writing, editing, printing, and circulation;
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Serves as liaison to area commissions, neighborhood associations, special interest groups, and business organizations impacted by departmental/divisional/agency policies and services;
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Writes proclamations/resolutions for City Council/Mayoral recognition;
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May supervise staff engaged in the development of informational and educational material for the public and news media.