Product Marketing Manager in Göppingen bei TeamViewer
Product Marketing Manager (all genders) in Göppingen bei TeamViewer
Company Description
TeamViewer is a leading global technology company that provides a cutting-edge platform to remotely access, control and support devices of any kind. Our software solutions empower our users and customers to bridge distances and digitalize their processes through seamless connectivity.
Our team is committed to quality and passionately leading the way in the fields of Augmented Reality, Internet of Things and Artificial Intelligence. With over 1.400 employees from more than 80 nationalities in 20+ locations worldwide, we are one global family. We believe that bringing together people from different backgrounds and experiences leads to better, more innovative solutions. One of the keys to our success is our culture, which enables employees to learn, grow, and contribute in meaningful ways.
Are you courageous and want to make an impact? Then join our winning team and help us create a world that works better.
Job Description
Marketing and Tech are your passion? We are one of the hottest global software companies in the world, and we are looking for top talent to help us create a world that works better. Join remotely our international team.
- Put the customer front and centre and position TeamViewer as the thought leader for our Remote product, both market-facing and internal across all regions
- As the product marketing manager, you will develop and direct all end-to-end product marketing initiatives for our TeamViewer Remote product. You will also understand the details and nuances of the product’s market intimately, customer needs, buyer personas, and overall financials and KPIs to strategically position our products for different segments like global carriers, MSPs, alliances, and other partners
- Plan and conduct market and customer research to gather insights about target personas, buyer needs and the purchasing decision processes relevant to the product. Clearly define & communicate analysis of the target market, customer segmentation & set of personas
- Positioning and messaging: work closely with leadership, product team, brand and global campaigns team to define the strategic product positioning for our product, develop the value propositions and the master messaging highlighting benefits for our customers
- Create high-value audience-centric multi-channel content like blogs, presentation decks, demos, whitepapers, webcasts/videos, and marketing campaign assets
- Product launches: manage the launch framework for product releases, including GTM plans, launch assets and campaign recommendations
- Ensure high quality and consistency between product and marketing – design, language and messaging
Qualifications
- 5+ years of work experience in product marketing for an international SaaS company with a focus on SMB, SME and MSP business
- Be a master story-teller with a proven track record in developing world-class audience-centric, value-oriented content
- Native proficiency in English with excellent writing and presentation skills is mandatory; additional languages are a plus
- Enthusiasm for new, innovative, and technical subjects, along with an understanding of customer and market requirements, trends, and developments in the IT industry
- Strong interpersonal skills, including the ability to interact with technical and business leaders
- Hands-on mentality and working well in a team environment
- Ability to multi-task with a solution-focused attitude
- Detail-oriented, well organized, efficient with time management
Additional Information
- Onsite Onboarding in our HQ office for an optimal start
- Great compensation and benefits packages including company achievement bonus and stock-based options, regular salary reviews
- Access to Corporate Benefits platform with many discounts
- Regular Team events and company-wide celebrations
- Open door policy, no dress code rules, frequent all Hands and Leadership Lunches
- Work From Abroad Program allowing up to 40 days of work outside your contracting country
- We celebrate diversity as one of core values, join and drive one of the c-a-r-e initiatives together with us!
TeamViewer is an equal opportunities employer and is committed to building an inclusive culture where everyone feels welcome and supported. We C-A-R-E and understand that our diverse, values-driven culture makes us stronger. As we continue to grow as a company, we also focus on enabling our employees to grow both personally and professionally. We are proud to have an open and embracing workplace environment that will empower you to be your best no matter your gender, civil or family status, sexual orientation,