Head of Marketing in Düsseldorf bei astragon Entertainment GmbH

Head of Marketing (f/m/d) Fulltime Düsseldorf, Germany Experienced

astragon Entertainment GmbH is a wholly owned subsidiary of Team17 Group PLC, and a leading German games developer,

publisher and distributor of sophisticated ‘working’ simulation games, focusing on non-violent cooperative gameplay with very

detailed, technical, and realistic environments. astragon’s internationally well-known IPs include Construction Simulator, Bus

Simulator, Police Simulator: Patrol Officers and Firefighting Simulator. The distribution of high-quality licensed and

distribution products such as Farming Simulator and SnowRunner complete its attractive product range. astragon games are

available worldwide on many different platforms such as consoles, smartphones, tablets, and PC.

To support our team in Düsseldorf, we are looking for a Head of Marketing (f/m/d) with immediate effect.

Key Responsibilities:

• Collaborate with the different teams to uncover insights and strategies to develop and implement marketing and

branding strategies for new and existing products, internally and externally

• Ensure our brand message is strong and consistent across all channels and marketing efforts

• Design branding, positioning, and communication strategies

• Oversee and grow the marketing department, consistently identifying opportunities to reach new market segments and

expand market share

• Identify short-term and long-term scheduling, budget, resource needs and prepare/manage monthly, quarterly, and

annual budgets for the Marketing department

• Understand key marketing performance metrics and tracking tools to provide market research, forecasts, competitive

analyses, campaign results, and consumer trends in order to translate results into actionable insights for marketing

team

Daily and Monthly Responsibilities:

• Lead the development of our marketing plans working closely with partners and development teams, management,

creative and content teams, and distribution partners, to create an effective and efficient marketing strategy focused on

growing audiences for our products

• Spearhead the strategic and tactical execution of marketing campaigns, implementation of tests, tracking, results

reporting, analysis, and recommendations

• Manage conception, development, and implementation of marketing plan and strategies, concepts, and promotional

programs to drive interest and sales

• Hold regular meetings with account managers to review pipeline, resolve challenges, and present possible solutions,

and provide ongoing training to ensure team consistently performs above standard

• Attend and/or participate at conventions, conferences, and tradeshows, preparing engaging displays and collateral as

needed, and providing post-event reports and analysis

• Manage and grow the marketing team, exchange, and collaborate with other team leads and report directly to

management

• Develop and maintain close relationships with important external partners

astragon Entertainment GmbH Am Wehrhahn 33 40211 Düsseldorf www.astragon.de

Core Competencies

• Successful track record in senior marketing roles and creating marketing campaigns

• Excellent leadership, communication, and decision-making skills

• Experience with digital and print marketing, content marketing, and social media marketing

• Proven ability to plan, manage and review budgets

• Fluent language skills in English and German

• Experience in the Games or Entertainment industry is a plus!

What we can offer:

• Hybrid work & flexible working hours

• An inspiring work environment in a dedicated, diverse team

• Dynamic career opportunities & option for annual professional development programs

• Bonus entitlements, employer-funded pension plan

• Downtown location with good access to public transportation as well as the opportunity to park for free

• The opportunity to actively shape the future of a growing company

Does this sound like you? If your answer is yes, we'd love to hear from you! Get in touch and send your CV along with your salary

expectations and notice period, to job-applications@astragon.de

For more information please see: www.astragon.de or contact our HR Manager Simon Fischer (s.fischer@astragon.de, +49 (0)
151 – 61595 1