E-commerce Lead Benelux in Berlin bei Zalando

THE ROLE & THE TEAM

This role sits in the Markets Planning & Trading organisation, a cross-markets commercial and business planning department that plans and drives the commercial performance of Zalando across all European markets.

In this role, the E-commerce Lead Benelux will serve as the commercial and onsite campaign owner for Zalando focusing on the Belgian and Dutch markets. The successful candidate will lead the local commercial and campaign plan and support the Benelux commercial strategy to reach Zalando's sales objectives and close performance gaps. The E-commerce Lead will bring a strong commercial understanding of the business and its key value drivers, as well as a strong local expertise in order to drive key commercial steering actions and assortment decisions across both markets. This is a high-impact, high-visibility role that will have a direct influence on the day-to-day rhythm of Zalando's core consumer business and ensure its continued success.

The role will lead a team of

INCLUSIVE BY DESIGN

At Zalando, our vision is to be inclusive by design. And this vision starts with our hiring - we do not discriminate on the basis of gender identity, sexual orientation, personal expression, ethnicity, religious belief, or disability status. You are welcome to leave out your picture, age, or marital status from your application. We only assess candidates on their qualifications and merit.

We want to provide you with a great candidate experience. Feel free to inform us of any accommodations you may need, so we can best support you throughout the hiring process.

do.BETTER - our diversity & inclusion strategy: https://corporate.zalando.com/en/our-impact/dobetter-our-diversity-and-inclusion-strategy

Our employee resource groups: https://corporate.zalando.com/en/our-impact/our-employee-resource-groups

WHAT WE'D LOVE YOU TO DO (AND LOVE DOING)

• Drive the commercial campaign planning for Belgium & The Netherlands, which means that your team has full ownership of the local commercial plan. Your team will be responsible for creating compelling local onsite events and voucher strategies to maximise conversion in close collaboration with the Head of Planning & Trading, Commercial planning and Pricing teams, considering topline and bottom line objectives.
• Lead key sales events in all BE & NL (e.g Cyber week, Sale events) and ensure commercial alignment of communication plan, customer journey, game plan and offer consistency, resources and enablement of the teams (Marketing, Global Sales campaign team, CRM, Partners, ZMS…)
• Drive the category onsite strategy and performance in BE & NL through local business insights, regional expertise, assortment analysis and localization of our assortment strategy in collaboration with various cross-functional stakeholders (supply incl. categories and logistics, tech, brand hunting, local marketing team)
• Own the Onsite and Customer journey with full accountability for a seamless customer journey across all touchpoints. You will be responsible for identifying key users and competitive insights to develop business opportunities with internal DX teams (e.g. UX, UI, A/B-tests), guarding local customer and commercial interests
• Participate in cross-functional projects, identify, develop and implement new business opportunities and launch new features in Belgium & the Netherlands (e.g Plus Membership, Pre-Owned, new local brands etc)
• Support the individual country and BENELUX regional strategy through closely collaborating with the local General Manager and several local functional team such as Brand Marketing, Pricing, Supply, CRM
• Lead and develop the BENELUX retail team of 2 - 3 people

WE'D LOVE TO MEET YOU IF

• Master's degree in Business, Economics, Marketing or equivalent
• 6+ years of experience in retail, business and/or consulting and a previous experience in E-commerce with a good understanding of online business models.
• Strong understanding of the Dutch & Belgian fashion market and knowledge of complex business models (Full price, Off price and Second hand business)
• Proven strong analytical skills combined with knowledge of trends and fashion. You are data-driven and can derive insights and business recommendations from quantitative sources
• You have experience in leading a team and personal development of team members
• Experience with working in a fast-paced dynamic environment. You enjoy change, quick thinking and decision making
• You are a team p