knoell is one of the leading global service providers in offering regulatory registration, clinical development and product development support to clients. Our team of scientific and regulatory experts and extensive network of partners ensures that all the different regulatory requirements are right from the project outset to support our client’s global business. People are at the heart of our family-owned business and our values guide the way to our success. Team spirit and mutual support are very important to us. Our culture is characterised by strong international co-operation, can-do attitude, focus on quality and a growth mindset.
Our strength is to be where it matters - think globally, act locally!
OVERVIEW
As the Marketing Operations Team Lead you will be accountable for the global marketing operations and implementing the global digital strategies. You will be the direct supervisor of a global team of marketing professionals, as well as responsible for agency management. Together this team will have the objective of increasing awareness around the knoell brand, generate leads, and support the sales organization with effective tools, tactics and measures. The marketing team acts as a proactive hub between all relevant stakeholders, working together to deliver business growth and create efficient processes through automation. Within knoell, the marketing team provides an integrated marketing mix focusing on digital omni-channel marketing and including event marketing, content, and design as well as account-based marketing.
YOUR TASKS
- Lead and manage global marketing team (hiring & onboarding, communication and mentoring through regular 1:1 meetings, motivation, managing performance and feedback, and enhancing team collaboration)
- Implements the strategic orientation of the knoell group (focus areas / client segments / services)
- Act as the operational lead of (digital) campaigns and projects, and thus has a direct impact on the continuous and successful implementation and communication of the defined focus topics - globally and locally
- Develop and implement brand and communication strategies for the service portfolio
- Develop the annual marketing plan and budget based on the business strategy
- Develop, coordinate, and execute digital marketing campaigns for the defined services and target markets
- Continuously improve the marketing mix with a clear focus on digital channels and activities
- Monitor and ensure implementation of marketing activities with regard to thematic, technical, time and budget specifications
- Closely cooperate with leadership, operations, and sales to achieve common goals.
- Build up and manage a network of external partners (e.g., agencies) for production and execution (global & local)
YOUR PROFILE
- Bachelor’s Degree in business administration with a focus on marketing and communication
- Proven track record of 5 years or more in international marketing ideally in B2B environment
- High expertise in marketing & digital tools (e.g., Marketing automation, HubSpot)
- Expert-level knowledge on marketing strategy and operations
- People leadership experience
- The willingness to take responsibility and make decisions
- Fluent in English
WHAT WE OFFER
- Work in a dynamic family-owned business environment with an international team in which new ideas, creative approaches, and collaboration are valued.
- You will have the opportunity to work with market leaders in our industry.
- Development is core, and at knoell we offer various opportunities to support your personal, leadership and technical development, including English language courses to help you effectively communicate in our business language.
- knoell offers a flexible working policy and is a remote-first company, where you have the flexibility to work from home, at our headquarters in Mannheim or at one of our local offices based in your location.
- Part-time work options are generally supported on request subject to meeting business requirements.
- It is important to us that you have both a career and personal life – we celebrate the work-life balance of our colleagues.
- At knoell we have a global employee referral program as part of the recruitment process where you can actively participate and get rewarded for referring talent to knoell.
We look forward to receiving your application!