Head of Digital Marketing & Sales Communication in Home Office bei Tchop GmbH

Enhance our digital presence, ensuring consistent growth in website traffic and user engagement

Drive the generation of high-quality leads that convert into profitable customer relationships

Implement lead and demand generation initiatives to drive client acquisition, engagement, and retention

Oversee the creation of educational and product-focused marketing content to introduce new features and drive our growth, including but not limited to blog posts, webinars, case studies, and social media

Implement and utilise analytics to measure marketing performance and the effectiveness of our communication and make data-driven decisions for continuous improvement

Contribute to the development and enhancement of the our brand within the media and communication industry, positioning tchop as the go-to-solution in internal communication and community building

Keep up with industry trends, competitor landscape, and customer needs to develop and execute tchop’s marketing plans & strategy

Grow a team of digital marketing experts around you

Collaborate with product teams to understand the product roadmap and identify opportunities to market new product developments

Drive public relation activities to enhance our brand presence, ensuring that we stand out in the software market

Report directly to the founder and CEO

5+ years experience in B2B marketing and sales in a SaaS start up or in an agency working for SaaS start ups

Proven track record of driving B2B top line growth (preferably licence based business models)

Operational experience with lead generation through cold emailing and outbound (no, we don’t want to spam people, but we believe that emailing is a valuable channel)

Experience with social selling, LinkedIn growth and sales tactics as well as relevant smart tools

Operational experience with SEO and SEM

Hands on proficiency with a modern, smart marketing tech stack

Energetic and tenacious personality with entrepreneurial approach and strong growth hacking skills; used to deliver results independently

You are a smart thinker and focussed executer

You love to take ownership and drive results

You have a network of experts that can help and support wherever it might make sense

You are thrilled by the outlook of building the leading community platform with an international scope of enterprise clients

Very good English language skills

You can become our first CMO incl. ESOP!

We encourage and support your proactive initiatives, strong contributions and relevant ideas

We offer travels to germany at least once a year